The Brand

Roman designer Elena Longhi started Ninael in 2014.

The creative process finds expression in the extreme attention for detail so that every single bag can reflect both innovative elegance and excellence.Clean lines, prestigious materials, the handbag is a mean to exalt femininity and a woman's personality.

The signature brass fringes and details are the soul of the collection, floating around the silhouette to highlight women's natural grace.

The all year round collection is developed on iconic styles revisited with a strong glam-rock twist. A modern boho-chic touch makes every fashion piece a true object of desire.

As an emerging brand, Ninael was awarded with prestigious recognitions in Italy and abroad, and winner as “Best Handbag in Overall Style and Design” at the New York Independent Handbag Awards.

il brand Ninael 2019

Achievements

January 2019 – June 2018, Rome – Ninael Roma is selected by Altaroma as an emerging designer for “Showcas” a project to present Made in Italy brands to international players.

January 2018, New York – As “Best Handbag in Style and Design” Winner, NINAEL was invited at the, Accessory Show where it was acclaimed and very well received by high end boutiques.

September 2017, Milan – NINAEL was selected by the italian Camera della Moda to exhibit at the upcoming Milan Fashion week. The collection has already been selected by LOTTE.COM, the Korea’s iconic shopping store featuring world-famous luxury brands.

June 2017, New York – NINAEL is awarded with the “UBM Best Handbag in Overall Style and Design” at the Independent Handbag Awards.

February 2015 – New York tradeshow CAPSULE.

September 2014, New York – The first international recognition came with NINAEL’s participation to important New York based tradeshows presenting the best independent brands.

March 2014, Milan – NINAEL was then invited to exhibit at MIPEL, The BagShow.

January 2014, Rome– NINAEL was selected by ALTAROMA among the 12 best emerging Made in Italy brands to debute to Rome’s High Fashion Week.

Made in Italy

The search for excellence goes through the restless selection of first quality leathers and accessories and the production entirely Made in Italy, which is recognized worldwide as a guarantee of excellence and is the perfect expression of a culture of beauty.

The choice to use brass is a true challenge in terms of design and manufacturing as every piece is handmade with a top-secret technique.

Designer

The search for excellence goes through the restless selection of first quality leathers and accessories and the production entirely Made in Italy, which is recognized worldwide as a guarantee of excellence and is the perfect expression of a culture of beauty.

The choice to use brass is a true challenge in terms of design and manufacturing as every piece is handmade with a top-secret technique.

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